Simone Biles Net Worth 2025: Olympic Champion’s $25M Fortune

TLDR: Simone Biles’ Financial Achievements

  • The outstanding net worth estimation for 2025 predicts that Simone Biles will emerge as the richest gymnast in the world with $25 million in assets.
  • Athleta, Visa, and United Airlines made her earn more than $11 million in 2024, while endorsements remain her primary source of income.
  • The extensive number of medals Biles collected at the Olympics (11 medals with 7 gold) and World Championships (30 medals) significantly boosted her value in the market and her capability to earn money.
  • Biles holds the key position in accumulating $27 million alongside her NFL player husband, Jonathan Owens.
  • Her four gold medals and one silver medal from the 2024 Paris Olympics will drive continued expansion of her endorsement value and financial growth into both 2025 and the following years.

Who is Simone Biles and How Did She Build Her Wealth?

Athletic brilliance combined with financial success finds its most radiant example in the career of Simone Biles. Simone Biles began her life on March 14, 1997, in Columbus, Ohio, before evolving into both the world’s most decorated gymnast and one of its premier female athletes, who is also among the most successful earning female athletes alive today.

Simone Biles’ journey to financial success parallels her athletic achievements. The value of her net worth surpasses competition winnings because she has developed a valuable personal brand that enables large-scale sponsorship deals from multiple business sectors. Her motivational power within athletics has evolved into cultural leadership, which enables her to have an impact beyond gymnastics competitions.

Through her successful use of her athletic talent, the skilled gymnast Simone Biles secured profitable business ventures that will support her financially beyond her competitive gymnastics retirement. The following discussion provides insights into the substantial net worth Biles has built up until 2025 along with the methods she used to accumulate such wealth.

What is the Net Worth of Simone Biles in 2025?

Multiple trustworthy sources, such as Celebrity Net Worth, together with recent financial statements, indicate that Simone Biles possesses a net worth of about $25 million during 2025. Her wealth has grown substantially since previous years, demonstrating that she maintains strong success in gymnastics and other endeavors outside the sport.

Her net worth positions her at the top among all world gymnasts since it exceeds the earnings of other elite gymnasts. Since the Tokyo Olympics, Biles has seen her net worth increase while she stepped away from competition because of mental health issues, even though this decision strengthened both her public image and business opportunities.

Biles achieved significant net worth growth through various important elements.

  1. Increased Endorsement Values: The 2024 Paris Olympics victory of gold and silver medals by Simone Biles triggered a substantial increase in her endorsement deal values.
  2. Expanded Business Portfolio: Biles extended her financial revenue streams into new business territories beyond classic athletic sponsorships.
  3. Strategic Brand Partnerships: To establish enduring, profitable partnerships, she and her team utilize strategic brand matches that respect her core values.
  4. Growing Social Media Influence: Biles has grown her social media influence by reaching more than 7 million followers across different platforms, thus elevating the brand value for companies seeking genuine consumer connections.

How Does Simone Biles’ Net Worth Compare to Other Athletes?

Her financial achievements excel in gymnastics because this sport normally generates much lower earnings than professional tennis or NFL and NBA leagues. In gymnastics she stands apart from other athletes, as her $25 million net worth puts her among the highest-valued female athletes across all sports.

The Forbes 2024 ranking of most-paid female athletes revealed Biles in position #10, followed by an $11.2 million earning, along with only two other athletes outside tennis. Her exceptional talent shows in her ability to turn athletic achievements into substantial financial gains.

AthleteSportNet Worth (2025)Primary Income Sources
Simone BilesGymnastics$25 millionEndorsements, Business Ventures
Suni LeeGymnastics$3 millionEndorsements, NCAA NIL Deals
McKayla MaroneyGymnastics (Retired)$3 millionEndorsements, Acting
Gabby DouglasGymnastics$4 millionEndorsements, Books
Nastia LiukinGymnastics (Retired)$3 millionEndorsements, Television

What Are Simone Biles’ Main Income Sources?

Simone Biles derives the bulk of her wealth from sources other than competition winnings since professional sports that offer substantial prize money or contracts do not apply to her athletic discipline. Her financial system spreads her assets across multiple profitable sources, which include

Endorsement Deals: The Foundation of Biles’ Wealth

Endorsements generate the maximum amount of income for Biles. Multiple brands collaborate with Biles through her brand partnership portfolio.

  1. Athleta: Biles formed a multi-million-dollar deal with Athleta, which became part of Gap Inc.’s portfolio following her Nike departure in 2021. The sports company Athleta delivers double duty to Biles through branded partnerships along with product manufacturing rights for apparel from her namesake collection.
  2. Visa: Biles maintains an extended collaboration with Visa through promotional marketing efforts that mainly focus on Olympic periods.
  3. United Airlines: United Airlines hired Biles as their brand ambassador to display in their promotional content and advertise their services.
  4. Uber Eats: The advertising campaign for Uber Eats brought significant buzz through her commercials and the appearance with Jonathan Van Ness.
  5. K18 Hair Care: K18 Hair Care selected Biles in 2024 to sign a two-year agreement that expanded her endorsements in the beauty and lifestyle categories.
  6. Beats by Dre: The audio products company Beats by Dre Incorporated includes Biles among their elite athlete ambassadors who promote their products.
  7. Spieth America: Biles has forged a deal with Spieth America, which directly serves her gymnastics-related activities.
  8. Oreo: Biles appears in Oreo brand campaigns, which expands the range of products she endorses.
  9. Mattress Firm: The lifestyle sector shows her increasing influence through her partnership with Mattress Firm.
  10. The Hershey Company: Another major food brand in her endorsement portfolio.

For the year 2024, Forbes documented Biles received endorsement payments totaling $11 million, which constituted the majority of her yearly revenue.

Olympic and Competition Earnings

The earnings Biles generates through gymnastics competitions make up only a minor portion of the total income she receives.

  1. Olympic Medal Bonuses: Competing athletes receive different bonuses from the U.S. Olympic Committee that amount to $37,500 for gold medals, $22,500 for silver medals, and $15,000 for bronze medals. Biles accumulated $300,000 through Olympic bonuses from her 11 Olympic medals, containing seven gold medals and two bronze medals alongside two silver medals.
  2. Competition Prize Money: The World Championships provide competitors with a moderate prize fund because their earnings remain lower than those of other professional sports details. Winners receive payments between $15,000 and $25,000.
  3. USA Gymnastics Stipends: Pay from USA Gymnastics comes to Biles in the form of monthly stipends, but these amounts remain lower than her endorsement earnings.

Forbes provided an assessment in 2024 that Biles earned $200,000 in direct payments from gymnastics while emphasizing how significantly her endorsement money surpassed competition paychecks in her total earnings.

Business Ventures and Investments

Biles extends her financial growth by taking part in several business ventures alongside her endorsement money and competition earnings.

  1. Gymnastics Facility: Biles uses her World Champions Centre in Spring, Texas, with her family to run a modern gymnastics training facility, which provides financial opportunities. This allows the family to contribute to gymnastic causes.
  2. Media Projects: Through her appearances on television, she secured “Dancing with the Stars” and produced the Facebook Watch show “Simone vs. Herself,” which provided new income sources.
  3. Future Investments: Elite athlete financial advisors suggest diversified investments to their clients as a strategy for achieving long-term financial stability, and they keep their specific investment plans private.

How Did Simone Biles’ Olympic Success Impact Her Net Worth?

The Olympic accomplishments of Simone Biles have served as the fundamental elements to propel her financial expansion. Her earnings demonstrate major value growth points throughout every cycle of the Olympic Games.

Rio 2016: The Breakthrough

In the Rio Olympics, Biles debuted before the world as she secured four gold medals and one bronze. Her historic winning display at the Rio Olympics made her commercially attractive to advertisers, which triggered her initial big-brand alliances, creating her financial foundation.

Tokyo 2021: Resilience and Authenticity

Support grew extensively when Biles chose mental health over competition because fans viewed her as an honest person they could relate to, which boosted her marketability. The way she exposed her vulnerable side won over fans and advertising brands, which strengthened her position in the market.

Paris 2024: The Triumphant Return

During the Paris Olympics, Biles showcased a triumphant return that delivered team, all-around, vault gold, and floor exercise silver, which guaranteed her permanent sporting place and motivated numerous new opportunities for endorsements. The forthcoming success will substantially boost her earnings potential up until 2025 and beyond.

During every Olympic cycle, Biles achieves more medals while her net worth increases progressively through substantial financial gains. The way Biles delivered at the Paris 2024 competition showcased both her endurance and longevity, which brand affiliates find highly attractive in long-term athlete collaborations.

What is the Combined Net Worth of Simone Biles and Jonathan Owens?

Sports fans made note of athlete couple Simone Biles and Jonathan Owens when they wed in April 2023. The financial experts reviewed multiple reports indicating that both athletes will share $27 million together in 2025 assets.

Their combined financial holdings stand out through the unequal sums stemming from both athletes’ performance careers.

The two-year agreement Owens signed with the Chicago Bears in 2024 delivered $4.75 million while offering him $750,000 for the signing bonus and $1.5 million as guaranteed funds. The year-to-year income from the NFL pays Owens more than Biles receives from gymnastics competitions, yet her extensive endorsement deals have produced an enormous disparity between their individual wealth amounts.

Traditional gender norms in sports couples face challenges because women athletes regularly generate higher income compared to their male counterparts. The way they earn money demonstrates an industry-wide shift in sports marketing, which allows popular female athletes to generate more revenue than popular male athletes do.

How Has Simone Biles’ Net Worth Grown Over Time?

After every major achievement in her career, Simone Biles experienced growing wealth that reflected her professional progress.

Early Career (2013-2015)

Biles earned only competition prize money and minimal endorsements during the beginning of her athletic career. Her estimated worth during this time was below $1 million.

Post-Rio Olympics (2016-2020)

At the Rio Olympics in 2016, Biles achieved her first major success, which resulted in skyrocketing commercial value. The evolution of her worth from 2020 to 2020 brought her approximately $6 million because she secured major brand endorsements.

Post-Tokyo Olympics (2021-2023)

The genuine manner in which Biles handled her mental health at the Tokyo Olympics increased her marketable value. Through her partnership with Athleta and other premium brands, her net worth increased to approximately $16 million during the late year of 2023.

Post-Paris Olympics (2024-2025)

After winning gold at the Paris Olympics, Biles saw another substantial rise in her commercial worth. Her total net worth grew to $25 million during the first months of 2025 because of new sponsorship agreements together with rising market valuations from current agreements.

Biles shows exponential financial growth through each major achievement, surpassing the number of Olympic medals she has won.

What Makes Simone Biles So Marketable to Sponsors?

Various important characteristics make Simone Biles an exclusive asset for brand partners:

Unmatched Athletic Achievement

Simone Biles leads all athletes as the most decorated certified gymnast through her 11 Olympic medals (7 gold) and 30 World Championship medals (23 gold). Achieving such exceptional success automatically establishes both immediate industrial respect and market recognition.

Compelling Personal Narrative

Viewers deeply connect to Biles’ story, which involves her transition from foster care into becoming an Olympic champion. She shares her life story, including adoption by her grandparents, which inspires brands to seek partnerships with her.

Mental Health Advocacy

Her choice to drop out from Tokyo Olympics competitions for mental health purposes made Biles an authentic contributor in athlete welfare discussions. Brands now prefer to partner with meaningful social causes, and this stance allows them to find such partnerships.

Social Media Influence

Biles commands over 7 million Instagram followers, which makes her an attractive marketing platform for brands that wish to reach an active audience base. Biles’s use of social media expands traditional endorsement power by maintaining frequent, sincere connections with her followers.

Longevity and Consistency

Biles stands out from most gymnasts since she continues performing at an elite level into the late quarter of her 20s. Her endurance as an athlete provides brands with a secure, extended partnership opportunity.

Cross-Demographic Appeal

Biles draws an extensive range of followers who belong to different age groups as well as both male and female genders and various demographic backgrounds. The diverse range of consumers she attracts enables multiple brands to find value when connecting with their target consumer segments.

Cultural Relevance Beyond Sports

Through her achievements, Biles has graduated beyond being an athlete to secure status as a cultural symbol. Through her handling of discussions about race, mental health and resiliency, and gender issues, she establishes transcendent importance in marketing beyond sports content.

How Does Simone Biles Manage Her Wealth?

Many elements of Biles’ wealth management practices have become clear through public knowledge, although her specific financial details remain undisclosed:

Professional Financial Team

Athletes with large net worth usually cooperate with financial advisors trained to manage sports wealth. The financial advisors supporting Biles consist of three types of professionals: investment managers, tax strategists, and estate planners.

Brand Selection Strategy

Biles chooses only certain sponsorship deals because she wants to promote brands that share her principles. Her strategic method builds enduring partnerships instead of mere short-term payments, which delivers stronger, long-lasting revenue sources.

Long-Term Financial Planning

Biles demonstrates an understanding of the limited professional life of elite gymnasts by planning financially for her extended future security. Through business initiatives like the World Champions Centre, she created various income streams that will help her professional career succeed.

Strategic Deal Structures

The Athleta partnership with Biles includes equity investments, which demonstrates that the sports personality acknowledges modern endorsement agreements have evolved over standard flat-fee deals.

Family Involvement

Her parents and other family members have participated in Biles’ business decisions from her career’s start to the present day, thus stabilizing her financial management.

What Does the Future Hold for Simone Biles’ Net Worth?

Multiple elements will determine future changes in Biles’ economic position:

Potential Retirement Considerations

Biles has yet to declare official retirement intentions, which arise as she approaches her age of 28 during 2025, when most gymnasts exit elite competitions. The future success of Simone Biles’ finances is certain due to enduring endorsement contracts that extend into her life after athletic leadership.

Legacy Brand Partnerships

Just like Michael Jordan and Serena Williams, Biles can use the same legacy partnership model to create enduring business agreements that will bring continuous income for several decades.

Business Expansion

The World Champions Centre should build multiple training locations as well as develop certified training programs under Biles’ brand to create enduring business opportunities based on her reputation.

Media and Entertainment

The application of Biles’ broadcasting and producing skills or participation in media roles will establish additional revenue streams from her expert status and current popularity.

Activism and Speaking

Through her efforts in mental health advocacy, Biles demonstrates the readiness to serve as a speaker as well as partner with organizations dedicated to athlete well-being and mental health.

Based on conservative projections, Biles will surpass $40 million by 2030 if she chooses to effectively market her brand following her retirement from competitive gymnastics.

How Much Does Simone Biles Make from Social Media?

These days social media has become a key element that generates income for Biles. Her social media presence reaches over 7 million Instagram users, which generates major direct and indirect business opportunities.

Sponsored Posts

Due to her sporting achievement level, Biles can receive $50,000 to $100,000 per sponsored Instagram post, according to standard industry rates, but she rarely shares paid promotions on her accounts.

Amplification of Existing Partnerships

Biles mainly employs her social media platforms to bolster her ongoing brand relationships by sharing content about sponsors Athleta and Visa, which stem from comprehensive agreements that transcend standard paid collaboration.

Platform for Personal Ventures

Use of social media allows her to market the World Champions Centre alongside her personal business activities as value-creation channels.

Content Monetization

The Facebook Watch platform provides Biles with an opportunity to develop and monetize her “Simone vs. Herself” docuseries.

The estimated monetary value Biles generates from her social media activities falls between $1 and 2 million per year from both direct sponsorships and indirect revenue streams.

How Does Simone Biles’ Net Worth Compare to Other Olympic Gymnasts?

The $25 million net worth of Simone Biles establishes a new benchmark for gross wealth among all gymnasts from past and current times. The huge financial advantage Biles possesses over other gymnasts demonstrates her accomplished commercial achievement.

Net Worth Comparison of Notable Olympic Gymnasts (2025)

GymnastCountryOlympic MedalsEstimated Net Worth
Simone BilesUSA11 (7 gold)$25 million
Suni LeeUSA3 (1 gold)$3 million
Gabby DouglasUSA3 (3 gold)$4 million
Nastia LiukinUSA5 (1 gold)$3 million
Shawn JohnsonUSA4 (1 gold)$9 million
Mary Lou RettonUSA5 (1 gold)$8 million
Nadia ComaneciRomania9 (5 gold)$10 million

As a gymnast who has earned numerous Olympic gold medals, Biles stands out with her net worth, which ranges from $3 to 10 million, because no one in the sport has accomplished such financial success in addition to their athletic achievements. The substantial difference between Biles’ performance records and her team’s commercial achievement capabilities explains this gap.

What Philanthropic Work Does Simone Biles Engage In?

Biles spends her time now using the success she achieved to support various charitable projects:

The Simone Biles Legacy Foundation

The Biles Foundation entered the scene in 2023 to assist foster care children because it draws from Biles’ background of living in foster care. The non-profit organization gives access to resources alongside mentorship services alongside opportunities to foster children who face challenges in the care system.

Mental Health Advocacy

The Olympic withdrawal in Tokyo led Biles to become an influential voice for athlete mental health support by promoting organizations that advance mental resources and awareness.

Gymnasts for Change

As a prominent advocate, Biles actively participates in USA Gymnastics reform work to ensure better safety measures and support resources for child athletes after the Larry Nassar abuse crisis.

Representation and Inclusion

Athleta has teamed up with Biles to launch initiatives that promote sports diversity because she values inclusion for young athletes from various backgrounds.

Her philanthropic activities demonstrate her dedication to creating social impact but do not impact her estimated financial worth.

What Can We Learn from Simone Biles’ Financial Success?

Simone Biles demonstrated multiple important life lessons by moving from foster care to earning status as a top-paid female athlete.

Brand Authenticity Matters

The partnerships that yield the most successful outcomes for Biles perfectly match her personal values together with her recognized public image. Biles shifted her endorsement to Athleta from Nike because the brand better matched her communicated values and personal message.

Vulnerability Can Be Valuable

The Tokyo Olympics displayed genuine concern about mental health struggles, which strengthened Biles’ branding connection to particular brands because she became more authentic to them.

Strategic Selectivity

The endorsements that Biles and her team approve focus exclusively on partnerships that create lasting value instead of one-time financial gains.

Diversification Beyond Competition

Biles secured future earnings through her creation of media opportunities and the World Champions Centre, which will continue delivering income after her competitive tenure ends.

Leveraging Peak Moments

During Olympic cycles, Biles’ team strategically announces significant deals when the public maintains peak attention toward her achievements.

Final Thoughts on Simone Biles’ Impressive Net Worth

In 2025 Simone Biles will have built a $25 million net worth, which demonstrates her combination of athletic mastery with entrepreneurial aptitude in turning athletic accomplishments into profitable commercial opportunities. Her financial achievement stands as extraordinary since gymnastics historically paid lower earnings than sports such as tennis and golf, as well as team sports with defined salary systems.

Biles beat the financial boundaries for gymnasts in a similar way she shattered gymnastics barriers to open new routes for gymnastics career revenue. The path she followed serves as an instructional guide that future athletes, especially women from underpaid sports, can use to generate success.

The potential next phase of her career beyond competitive gymnastics creates favorable conditions for Biles to grow her wealth through strategic partnerships and both business ventures and her expanding status as a cultural icon. The financial achievements of Simone Biles, along with her gymnastics accomplishments, broke previous expectations and established new excellence benchmarks.

The lengthy Olympic cycle measurements that define most sports careers do not apply to Biles, who has established enduring financial stability that will outlive her competitive days. Her expected $25 million net worth for 2025 represents only the starting point of a financial legacy that will compare to her athletic accomplishments.